Who is fed up collecting plastic bags from their local Tesco Metro or getting charged 5p every time they go to M&S to transport their groceries home? I hear you say “me” and I hear you say “I have a cupboard at home filled up with at least 50 useless plastic bags.”
Whether out in the park, on the beach or just out to get some groceries, the Smiley tote bag will be your perfect accessory.
The product collaboration between Splash and SmileyWorld started in 2011 and within just 2 year has become the number 1 trading brand in their stores, out selling some of the biggest names in High Street fashion from across the world.
To celebrate this success and to mark the launch of the spring/summer 14 collection, SmileyWorld has just launched a new range of point of sale for our products at Splash stores across the Middle East.
On the 15th February at the Savoy Hotel’s Grand Ballroom, the energies of Smiley and Fyodor Golan came together for a collaboration of premium couture with our iconic logo: a four piece collection was presented on the catwalk; demonstrating unique application, technique and usage of leather materials. The designer duo allowed the inclusion of an edgy limited edition Smiley London goodie bag giveaway to the two front rows, furthering the affiliation between our two great brands.
Launched in 2010, Fyodor Podgorny and Golan Frydman created a luxury fashion brand built around the couture sensibility.
Fyodor Golan have never been afraid to mix up the couture landscape with their own style and taste, such as their experimentation with KISS rock band influenced designs.
Smiley is, of course, a well known music icon ranging back to the years of hippy rock, through the heydays of edgy rock ‘n roll, disco and house music. The collaboration was a match made in fashion rock ‘n roll heaven.
The entire Limited Edition Collection will be available at Smiley Fagship store in Shoreditch, London.
Smiley is always at the top of the pops!
Always engaged with the music scene, beautiful UK Pop Star, Kimberly Walsh styles these slick Smiley tees in her latest shoot for The Sun’s Fabulous Magazine. Read her amazing interview about her latest successes and rise to the top.
Smiley Clothing is available here, with Free shipping to all European Countries 🙂
Kick the blues away and stay on top with a smile 🙂