Smiley CEO Nicolas Loufrani was interviewed on a recent trip to India by CNBC. Here Nicolas gives a unique insight into the history of the brand and also House of Smiley’s current developments.
After collaborating on a t shirt capsule collection together Smiley once again parties with the best if them…..! The date Sunday 6th of October,the place Space Ibiza, smiley partied all day and through the night till sunrise celebrating with the best DJ’s in the world and thousands of the coolest party people.
The famous Space Ibiza closing party every October is the night to celebrate the end of the hedonistic Ibiza party season: a symbolic spiritual gathering where all party lovers gather to say farewell to the end of the summer.
Nicolas Loufrani and Pepe Rossello, have been grooving with Carl Cox, Luciano, Ritchie Hawtin, Paco Osuna, Dj Luciano and many other super djs all night long, in the name of fashion, music and happiness.
Discover Smiley philosophy and products here.
Ph. Credits. La Skimal Photography
Smiley is in China creating a fashion storm! CEO, Nicolas Loufrani is introducing Smiley with one of the most creative and colourful stand at CHIC Beijing Fair to the Chinese market. With new partnership set up in kidswear fashion with Impact, cashmere sector with Pearl Source and Jewelry with CHJ, the chinese country welcomes the Smiley and SmileyWorld brands to bring a refreshing and positive vibe.
Look at the pics 🙂
We are proudly featured in BBC Radio 4’s recent on air documentary that evaluates its phenomenal growth over the past forty-plus years and how it has gradually become a globally recognised icon and symbol of popular culture. Click here to download.
The edition features an exclusive interview with Nicolas Loufrani who presents a compelling evaluation of the powerful movement behind the smiley and why it is the Smiley Comapny’s mission to ensure this ethos. We received positive reviews in The Guardian and The Daily Telegraph – two leading broadsheet British newspapers.