Things That Make us Smile

this weeks roundup of smiley discoveries

Kick starting the new year we are naturally drawn to positive messages and images of optimism. Anything sparkly usually helps us too. We found out inspiration this week and anticipating the launch of our new Smiley Society SS12 collection which we couldn’t resist sharing a sneak peak image of. Collegiate plums and sun bleached blues are setting a cool youthful tone for spring time.


Behind the Scenes: Smiley S/S12 Look Book

We just shot our look book’s for spring/summer 2012 collections; Smiley Society, Smiley Happy Collection & Smiley Deluxe . 3 days, 3 collections, 3 studios in East London.


Smiley to launch first store at Boxpark, London

We are all very excited here at Smiley as we are anticipating the launch of our first retail space this autumn at Boxpark in Shoreditch, London. More news to follow soon.