INTRODUCING SMILEY “HAPPY SPORTS” COLLECTION IN THE MARKET
Posted: 02/04/2014 Filed under: Uncategorized | Tags: emoji, Fashion, fitness, Happiness, happy face, happy sports, menswear, Smile, Smiley, smiley happy sports, sports, sportswear, womenswear, yellow face Leave a comment
House of Smiley is delighted to introduce its latest license collection, ‘Happy Sports’ for autumn / winter 2014.
‘Happy Sports’ is a unique and vibrant new sportswear collection aimed at putting the smile back into the active sports market. Delivering a distinctive urban swagger, across a range of technical fabrics and core colours with highlight neon colour pops bringing the happiest sports collection to the market.
Whether you are in to skateboarding, fixed gear, snowboarding or just living the active lifestyle, this compact collection of 25 styles for both men and women appeals to all ages and interests.
Smiley Takes over Prime Time TV Audience!
Posted: 01/31/2014 Filed under: apparel, emoticon, emoticons, Fashion, happiness, happy face, have nice day, london, man t-shirt, Music, News, smiley london, smileys, t-shirt, Uncategorized, woman t-shirt, women's wear | Tags: emoji, emoticon, Happy, happy face, happy pharell, menswear, nouvelle star, outfit, pharrell williams, Smiley, smiley fashion, smiley london, smiley london tee, smiley tshirt, smiley video, womenswear Leave a comment
Smiley took over the prime time airwaves on French TV this month, when over 6 million viewers tuned in to see the up and coming cream of young pop talent band performing Pharrell William’s “Happy” live. The most uplifting song of 2013 was perfectly accompanied with all the contestants rocking Smiley Tees. http://www.smiley.com
H&M and SMILEY AW13 Capsule Collection
Posted: 10/10/2013 Filed under: apparel, emoticon, emoticons, Fashion, H&M, happiness, happy face, london, News, Retail, smile, smiley, smiley face, smiley t-shirt, smileys, smilies, t-shirt, woman t-shirt, women's wear | Tags: H&M, hm cardigan, hm pants, hm t-shirt, hm tee, Smile, Smiley, smiley cardigan, smiley pants, Smiley T-shirt, smiley tee, woman cardigan, woman pants, woman t-shirt, woman tee, womenswear Leave a commentA touch of yellow for H&M giant of fashion high street this winter…
The smiling brand SMILEY, the iconic yellow face, make brighter the H&M shop floor…
From a great collaboration between two trendy brands is born a special womenswear capsule which will make warmer any cold day…
Smiley pants, cardigans and long sleeve t-shirts for all girls who want to be cool and confortable rushing around the city…
Visit all H&M stores and find out this smiling range!
London Fashion Week: SMILEY & Fyodor Golan SS 14 Collection
Posted: 09/19/2013 Filed under: apparel, emoticon, emoticons, Fashion, fyodor golan, happy face, london fashion week, smile, smiley, smiley face, smileys, smilies, women's wear | Tags: emoticon, emoticons, fyodor golan, happy face, london fashion week, Smile, smiles, Smiley, smileys, smiling face, womenswear, yellow face Leave a commentElectric Children is the name of the new spring, summer collection 2014 created by the upcoming design duo Fyodor Golan who chose SMILEY again for their sports luxe collection.
Drawn to an idea of flexible and energetic sportswear achieved through luxury fabrics, this season contadicts the traditional perspective of sportwear luxe….
Bright colours, like yellow and pink contrast with soft pastel hues of mint, baby blue and nude combined in various geometrical forms…
Once again Fyodor Golan and Smiley triumph at London Fashion week…..
Watch this space:
Madrid fashion week: Carlos Díez & SMILEY Spring Summer Collection 2014
Posted: 09/11/2013 Filed under: apparel, carlos diez, emoticon, emoticons, Fashion, happy face, madrid, madrid fashion week, menswear, News, Retail, smile, smiley, smiley face, smilies, women's wear | Tags: carlos diez, happy face, madrid fashion week, menswear, Smile, Smiley, smiley face, smileys, smilies, womenswear, yellow face Leave a commentThe spanish designer Carlos Díez opened the door to the popular and international magazine Grazia, to present his new collaboration with the iconic brand SMILEY.
Diez just loves Smiley: “Smiley is for everyone, allowing consumers to share their positive beliefs to stay on top of life. Smiley is a philosophy of life and wearing his clothes becomes itself a statement of who you are and how you face the world”.
Watch out for his new summer collection coming soon to the spanish market…
The collection is predominantly black, grey and yellow using such fabrics as denim,muslins,tulle with pleated silks and acrylics.
Serigraph prints and metallic applique are used to add extra sparkle….
We can’t wait to wear it…
Smiley Fashion in Shanghai at Novomania Tradeshow! Let’s Party!
Posted: 07/22/2013 Filed under: apparel, emoticon, emoticons, Fashion, happiness, happy face, london, man t-shirt, menswear, Music, News, novomania, Retail, shanghai, smile, smiley, smiley face, smiley london, smiley t-shirt, smileys, smilies, t-shirt, trade show, woman t-shirt, women's wear | Tags: Apparel, clothes, Clothing, fashion tradeshow, Happiness, London, Music, novomania, positivity, Shanghai, Smiley, Smiley Company, smiley fashion, smiley london, Smiley T-shirt, womanswear, womenswear Leave a commentHi Happy People!
This is Smiley Team from Shanghai! Last few days have run away as we were at Novomania in Shanghai to present Smiley Company at one of the most important tradeshows for the Asian market!
As you can see from the pics the happiness forces of Smiley were there to deliver our funny collection, play music and spread our friendly philosophy.
Smiley is alive to make people happy, to share good feelings and enjoy the positive side of life through music, colours and fashion. Smiley London collection is messenger of love through music: that’s why our fashion collection is more than classical apparel… it is a whole experience, passing from the smiley oldskool music compilation available on Itunes , until 1990 inspired apparel line of sporty and edgy tees, sweatpants and hoodies.
Stay tuned on www.smiley.com !
Smiley Original and Esprit spread happiness together: new collection available online and in store!
Posted: 06/24/2013 Filed under: Uncategorized | Tags: Apparel, Clothing, esprit, Fashion, Happiness, moda, Smile, Smiley, smiley original, smiley tshirt, womenswear Leave a comment
Smiley did it again! The famous smiley has taken over high street brand once more in order to spread its happiness philosophy and the coolness of its cheeky smiley face.
A new women swear collection has been launched for spring summer 2013 in order to give the sweetest welcome to the new summer season. A colourful collection of cotton tshirts and sweatshirts are now available on Esprit ecommerce and in all Esprit boutiques worldwide.
Leitmotiv of the collection is the sporty chic trend with the blue, grey melange and strawberry pink colour that couples perfectly with the cool crystal and studded Smiley face!
Smiley + Esprit collection is waiting for you in all the Esprit stores and online clicking here!
Smiley Company @ Chic Beijing 2013
Posted: 04/02/2013 Filed under: Fashion, Music, News, Retail, trade show, Uncategorized | Tags: business, cashmere, chic beijing, china, CHJ, design, Fashion, franklin loufrani, games, homewear, impact, jewels, kids, kidswear, licence, licensing, London, menswear, Nicolas Loufrani, pearlsource, play, PONY, Rising sun, Smiley Company, topshop, womenswear Leave a commentSmiley is in China creating a fashion storm! CEO, Nicolas Loufrani is introducing Smiley with one of the most creative and colourful stand at CHIC Beijing Fair to the Chinese market. With new partnership set up in kidswear fashion with Impact, cashmere sector with Pearl Source and Jewelry with CHJ, the chinese country welcomes the Smiley and SmileyWorld brands to bring a refreshing and positive vibe.
Look at the pics 🙂
The Happiest Valentine with Smiley & Undiz Underwear
Posted: 02/14/2013 Filed under: Uncategorized | Tags: Boxpark, clubbing, Colour, design, djs, emoji, emoticon, Fashion, happy face, London, menswear, Shoreditch, Smile, Smiley, smilies, underwear, Undiz, womenswear Leave a commentThe Smiley & Undiz collaboration doesn’t miss!
Enjoy a one off Valentine’s Day remix with two pants dedicated to your happy undercarriage 🙂
We Smley you!
Smiley & Urban Outfitters celebrates Valentine’s Day!
Posted: 02/12/2013 Filed under: Uncategorized | Tags: blog, clubber, Fashion, happy face, London, Love, menswear, moda, shopping, Shoreditch, Smiley, trend, Urban Outfitters, Valentine Day, womenswear Leave a commentSmiley original has eloped with Urban Outfitters Clothing and made beautiful sweet tees. Their babies, available to all hardcore sweethearts and happening heartthrobs on, yep, you guessed it, the 14th February, will be crying for your attention in your local Urban Outfitters.
Warning: taking one home may cause countless sleepless nights! xoxo
London 12th february, 2013 – All Rights Reserved
Smiley and Pull & Bear Fashion Forward trend!
Posted: 02/11/2013 Filed under: Uncategorized | Tags: blog, Clothing, collaboration, espana, Fashion, happy face, Hipster, inditex, London, moda, Pull&Bear, Shreditch, Smiley, spain, womenswear, Zara Leave a commentSmiley hits the trend again!
The two brand ambassadors of youth, happiness and fashion are boosting womenswear apparel with a two piece collaboration for this spring/summer!
The collection will be available in all Pull & Bear shops worldwide and online… babes add this to your Valentines wish list!
Keep Smilin’
11th of February 2013 , London – All Rights Reserved
Pop Fashion Must Have: Smiley & Topshop Collection
Posted: 02/06/2013 Filed under: Uncategorized | Tags: blog, club culture, cool, Fashion, iconic, London, moda, Music, party, shoredich, Smiley, style, sweat, sweatshirts, topshop, womenswear Leave a commentPop Revolution is taking over! No better way to channel the trend with the new alternative London club culture flavoured collection of Smiley & TopShop.
Total look pieces have been created from the maxi logo sweat to the Smiley patterned leggings in perfect the Electro Mood, that distinguishes Smiley since way back .
Get the Smiley look at the Smiley Flagship Store in Shoreditch, London where the hegemony of Smiley Clubber vibe supremely reigns; and online at TopShop.com.
Enjoy the pics 🙂
London, 6th of February 2013 – All Rights Reserved –
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